The World’s Largest LEGO Store, London, Leicester Square

16 Comments on The World’s Largest LEGO Store, London, Leicester Square

To invent, you need a good imagination and a pile of stuff – Thomas Edison

At the end of 2016 LEGO opened a store in London’s Leicester Square! It was 2 years in the making and is, to date, the biggest in the world.

It has taken me nearly 6 months to get in the door of this place. At the weekends, the queues are around the building to get a look inside! After 3 failed trips… waiting times of over 3 hours…. I finally got in! Now it was a Tuesday morning at 10.45am, BUT, seeing no queues outside I couldn’t not run in! Yes I was by myself and yes himself was not impressed I went with out him! But come on!!! I had to take advantage!

I had heard of the famous designs inside but nothing prepared me for the size of them! They where huge!

6 meters High and 200,000-bricks, London’s famous Big Ben. It took 2,280 hours to build!

All the builds downstairs were based around iconic London attractions which I loved! A tube carriage can be found inside the door to the left where you can pose with Shakespeare & a Palace Guard! It took 4,000 hours to make! Sadly being on my own I couldn’t get a pic and with so many kids lining up for their picture on it I was too scared to jump in…. someday’s a girl just has to admit defeat ‘k! I did nab the tube map and the conductor man!

Another iconic feature that can be found on the ground floor is the Red Telephone Box! I promise to go back and get a pic with this one!!

The main reason I wanted to go in here was to find out more about their new Mosaic Maker. A new release from LEGO that sounds like so much fun!

The LEGO Store Leicester Square is home to the first LEGO Mosaic Maker.
The mosaic maker offers LEGO fans of all ages the opportunity to purchase their very own, one of a kind, personalised LEGO mosaic portrait! The machine captures your image and in under ten minutes, you will receive printed instructions and the bricks required to complete the LEGO portrait

Here’s what I found out about it:

  1. Pre-booking your appointment is the way to go.
  2. It’s £99.99… This includes twice the amount of pieces needed to complete the mosaic (over 4500 pieces), instructions and the pad to create it on. This amount of pieces alone would be more than the hefty fee, and with out the instructions I’m not sure you would sanely do it by yourself!
  3. You make it yourself… It is not pre-assembled…. The Shop assistant who helped me out with this advised “It’s not the meaning of LEGO if we made it for you, where is the fun in that??” #Preach!
  4. One face at a time…. Otherwise it doesn’t work.
  5. Babies and toddlers don’t work well with it either… The guys struggle to get a decent picture for their little features.
  6. They take 3 pictures of you first, you can then pick your favourite to have created.
  7. LEGO need to take your picture in the machine, not from a picture. So it does rule it out as a surprise present sadly….
  8. Dogs have been into the photo booth and it has turned out better than they expected!
  9. You pay before you enter the photo booth BUT if you do not like the photos and decide to leave it they will refund you straight away. This I thought was a good idea as it removes the people only going in for a laugh and quadrupling the queue for genuine buyers.
  10.  Vibrant colours work best as the background colour. The yellow is the generic colour but you can purchase other colours if needed for 6p.  They tell you how many is needed if this is the option you want to go for….. I think it would be the way to go if you are getting more than one done!
All LEGO… The Stairwell…

So there was my trip into LEGO, Leicester Square. If you are a LEGO fan you need to get in here. It’s a great experience to see what they have done! It’s super kid friendly and you’ll find people of all ages in the aisles!

The Nitty Gritty:

  • Address: 3 Swiss Court, London, W1D 6AP – Opposite the M&M Store, Leicester Square
  • Nearest Tube: Leicester Square – Northern Line & Piccadilly Line
  • Opening Hours: Mon – Sat – 10am – 10pm Sun – Midday – 6pm
  • Peak Times: The Weekend and Summer Holidays – Avoid the queues at all cost 🙂

Are you a LEGO fan?? If you have been to another LEGO store let me know what you thought!

Lots of Love…

Mrs S.



16 thoughts on “The World’s Largest LEGO Store, London, Leicester Square

    1. Oh Ang the queues have been mental… I wouldn’t have believed it unless I’d seen it…. Wrapped right around the building! I can see why people book in for sure!! Perks of working up town with the job 🙂 xxx

  1. I was not even aware of this Lego store! As a kid, I was obsessed with Lego but I used to have all the old pieces. I think they have changed it all now. The store looks great and you made a good choice in skipping all those queues! xxxx

    1. Oh if your in town you need to head over!! It’s opposite the M&M store so 2 for 1 🙂
      I’m not sure if they changed the pieces actually…. they looked the same to me?!?! From what I could see they have new sizes now, all kind of shapes etc….
      I couldn’t resist. I made it up 3 times before especially but with such long queues we always left it…. 4th times a charm on this one for me 🙂 xxx

    1. Lego land?!?!?!? I’d say that was unreal!!! So true I think that’s what makes it stand the test of time… Everyone feels nostalgic towards it!! Xx

    1. It’s crazy… It’s also opposite the M&M store so people tend to do both…. They’ve also opened a Nickelodeon shop in the same area…. Wasn’t that much fun for me at all!! You should definitely try see it if you come down to London!! Xx

    1. I freaked when he said that!! I’d be forever making it with a good few tantrums thrown in hahahha

      It was so much fun and colourful and just a lovely place… Vibes where great!! Have you one near you?? X

        1. There getting quite popular and I can see why! Pop in if you pass by one soon! You can let us know how they differ 🙂 xx

    1. I’d love more than one that’s the problem!!!
      I’m also keeping my eyes peeled for the VW van is love one of those to assemble!! Xxx

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